American Heritage University of Southern California

MB-504 eCommerce

This course provides an introduction to many marketing uses of internet. This course is focusing on two components such: (a) Business is increasingly digital business , (b) The global economy is increasingly a knowledge economy. It will help students to understand the importance of information te...more

  • Course ID: MB 504
  • Start Date: 09/17/2018
  • Duration: 8 weeks
  • Method of Instruction: Online

Units: 3

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This course provides an introduction to many marketing uses of internet. This course is focusing on two components such: (a) Business is increasingly digital business , (b) The global economy is increasingly a knowledge economy. It will help students to understand the importance of information technologies and how IT can be used to identify, to analyze and to evaluate critical components of the knowledge economy.

Mr Gary Connelly Adjunct Faculty

Gary Connelly has been teaching in various colleges for over eight years in the fields of Management, Marketing, Accounting and Real Estate. Mr. Connelly has been working at various mid-level to ex

  1. Critical Thinking: Students will clearly show the existence of actively conceptualizing, applying, evaluating the information gathered to various aspects of business challenges by showing dependable and well-thought perspectives that drive change.
  2. Technology and Analytical: Students will clearly show the existence of understanding how businesses use digital technology to succeed and how to use the same technology to solve business challenges.
  3. Communications: Students will be able to demonstrate effective and practical communication to business situations, generate professional business documents, effectively collaborate in a team environment, and prepare and deliver effective oral presentations.
  4. Application & Evaluation: Students will be able to apply critical thinking, technology and analytical and communication skills to business situations and formulate business strategies while effectively managing expected outcomes. 

The Big Picture

How this course ties into your program outcomes:

Critical Thinking Technological & Analytical Communication Application & Evaluation
 
I&D I&D I&D I&D

Legend:
I = Introduced
D = Developed
M = Demonstrated at the Mastery level suitable for graduation